Independent creative studio / Brisbane
Brand strategy. Design. Campaigns. Digital.
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A complimentary review by Dan Smith. No obligation.
Selected career work by Dan Smith, created during previous employment and agency roles. Individual contributions and credits are noted within each project.
01 / Campaign creative · Production
Creative direction and team oversight for commercial content and campaign deliverables.
Career portfolio
Created during Dan’s time at News Corp Australia. With client and agency partners, commercial teams, designers and producers.
02 / Creative leadership
Created during Dan’s time at Michael Hill. Individual project contributions and team credits awaiting confirmation.
03 / Brand identity
Creative leadership and design direction for the Queensland Health brand refresh.
Career portfolio
Created during Dan’s time at Queensland Health. With internal communication teams, stakeholders, project managers and designers.
04 / Campaigns · Creative leadership
Creative direction and team leadership across campaigns, sponsorship and digital work.
Career portfolio
Created during Dan’s time at Ladbrokes. With the in-house creative team, marketing teams and agency partners.
05 / Campaign creative
Commercial-content creative execution within a wider integrated campaign.
Career portfolio
Created during Dan’s time at News Corp Australia. With client and agency partners, commercial and editorial teams, writers, producers and designers.
Identity refinement
Identity refresh · Website design
Business card design
Positioning, identity refinement and cohesive rollout.
Positioning, identity refinement and cohesive rollout.
Creative direction and execution across campaign formats.
Senior creative thinking and capacity alongside your team.
